Or, why you should start making up words
10 books to become a better storyteller, writer, and creative
What you can learn from the first 157 seconds of Ted Lasso's opening episode
A sneaky powerful cognitive trick to make your stories more memorable
The 6 crucial elements of a Tragedy, according to Aristotle
The 4-part structure Aristotle used for persuasive communication
Christopher Nolan’s go-to technique to end a story
Or, House of Cards meets The Good, The Bad, and The Ugly
Seinfeld and Tarantino teach us about writing and taking the hard way
A sneaky powerful lesson in storytelling from the creators of South Park
If your story doesn't answer these 5 questions, you don't have a story
A powerful lesson on framing from Lord of the Rings
