World Builders

The newsletter to make you a better storyteller

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Recent

Story vs Product

The greatest party that never happened

You're a wizard, Harry

The structure behind the #2 best selling book of the last 25 years

The science of storytelling, how to use data, and more

Plus, the secrets of Ryan Reynold's ad agency

🌍 Psychology of the Hero's Journey (Part 2)

With examples from Nike, YouTube, and Airbnb

Psychology of the Hero's Journey

Breaking down the Hero's Journey using examples from Shopify